art director - "art director"), artistic director, creative leader, art manager, chief artist- head of an art or other creative department or media project: "project implementer"; general name for a range of similar management positions in various fields such as: advertising, publishing, film, design, restaurant business, television, Internet, video games, entertainment industry.

History in Russia

The profession of an art director was relatively new for the Russian Federation, according to the specialist of a large recruitment agency Svetlana Golovatyuk, in the mid-90s, the existence of art directors was not suspected in domestic recruiting agencies, so the well-known personnel officer Anatoly Kupchin was surprised not only by the existence of such workers, but also their high salaries in advertising agencies, for example, in Moscow's Leo Burnett Worldwide. In Russia in the 2000s, opinions about the profession of an art director varied greatly, at that time the main topic of the dispute was “an art director must have an art education” or can do without it, in this respect it is curious that, for example , in the POK (production and design plant) VDNKh of the USSR, the unwillingness of professional Soviet artists to take on a low-income troublesome administrative burden led to the fact that it was difficult to find even foremen in creative teams, not to mention the masters of creative workshops, i.e., in fact, few people voluntarily wanted to be an "art director", as a result of this kind of managers, often ordinary employees were appointed, and sometimes cleaners of the plant, however, the state commission of honored artists, members of the Union of Artists of the USSR, and leaders of VDNH took the final job.

publishing business

In the publishing business where the term originated, the art director is responsible for the design of the magazine or newspaper and, in collaboration with the editor, selects or participates in the creation of the required images and photographs. In major publishing houses and magazines, the art director has assistants. The art director controls the work of the entire creative team and is responsible for it.

Advertising

An art director or creative director in an advertising agency is the head of the art department, just like in the publishing business. In modern advertising practice, the art director works on the concept of advertising (television, print, outdoor and any other). Usually, the art director is responsible for tracking current trends, market analysis, making proposals to the management, preparing technical specifications, selecting a team, analyzing the results of completing advertising projects, and reporting. The art director is responsible for the quality of the presented ideas, he can offer a visual solution, an interesting slogan, a concept within which he should work creative team. The copywriter and designer are usually subordinate to the creative director. An art director can also supervise the work of copywriters, designers, illustrators (this depends on the structure of the agency). In small agencies, the art director sometimes plays the role of designer and illustrator in one person. In large advertising agencies, the hierarchy may include: creative director or art director, head of the creative team (head of design), senior designer, and the rest of the creative team.

Movie

The position of an art director in the film industry (in the production of feature films) is similar to that of a production designer, although he sometimes acts as an art director, working with a costume designer, set designer, make-up artist, special effects specialists, etc. Large part of his duties are related to the administrative aspects of artistic production. He sets tasks for the staff and monitors their implementation, as well as the budget and work schedule, monitors the quality. In fact, his duties include controlling all the visual aspects of the film (from costumes to grandiose scenery) - that is, he directly performs the volume of the production designer.

Entertainment industry

An art director in the entertainment industry, such as the art director of a nightclub, performs mainly administrative functions: organizes concerts, selects repertoire, organizes parties, and also participates in the process of promoting the institution. The duties of an art director in the entertainment industry include positioning the institution, attracting new customers to the institution, organizing entertainment events in the institution, developing event concepts, and working with partners of the institution.

art

Art director (art manager) in fine arts engages in targeted marketing communication with an artist, sculptor, graphic artist, photo artist or representative of arts and crafts in order to promote it to the market.

  • Creating a "name" (make it known and recognizable).
  • Sale and promotion (advertising) of the artist's works.
  • Adding value artwork specific artist.

An art manager should be well versed in art (art education is optional), be proficient in PR technologies and sales techniques (marketing education is desirable).

The main responsibilities of the art manager include:

  • Writing all texts (articles) for periodicals and Internet resources.
  • Processing of photographic materials for the online gallery.
  • Creation of personal pages on the Internet and personal website of the artist.
  • Creation of a catalog of works and other advertising and information materials.
  • Notes

Artistic director

For twenty years I have been the head of the Vakhtangov Theatre, but it is difficult to talk about myself as an artistic director. Therefore, I would like to dwell only on some general aspects of my activity.

When I was offered this position, I thought about it for a long time, it was not easy for me, because I imagined the responsibility that this position imposes, and I experienced a completely understandable feeling of fear: will I manage? But nevertheless he agreed, because he knew that the Vakhtangov people would not accept the “Varangian”. Also, and this was shown by the then experience of the Moscow Art Theater, it is impossible to manage the theater collegially. It can only be led by one person. Only one person can lift it. And, having weighed all the pros and cons, I hoped that I would still be able to maintain the prestige and level of our theater. Therefore, I took office with the main task before me - to preserve the Vakhtangov Theater, to prevent its team from disintegrating into small groups.

To do this, he formulated three points of his program. Firstly, attracting well-known directors to the theater to stage individual performances. Secondly - reliance on talented dramaturgy. And thirdly, already having experience in theater and film directing, I promised not to stage performances myself, because I knew that as soon as the artistic director starts staging performances, they immediately become the dominant feature of the repertoire. I don't have a real director's gift. If I understand where, then only in acting.

During these twenty years, our theater was judged in different ways. In the difficult decade after perestroika, some said that the theater was ruined, others only complained that its former glory had faded. However, at first we survived when, along with the collapse

Much of the Soviet perished in the USSR, and then the theater came to life and is now actively developing, and in this I partly see my merit.

There was a time when we to some extent shared the fate of all theaters: with a sharp drop in the ideological pressure, we seemed to have been struck by a disease like a caisson. Indeed, for decades everything was strictly regulated, sometimes only slightly weakened the valve and suddenly declared complete freedom! Is it not a sharp change in pressure?.. And we had to live in a new way in the conditions of a market economy that are unusual for us.

The destruction of the aesthetics of associative art turned out to be a big disaster for the theater. Aesopian language suddenly turned out to be unnecessary in our country. And Shatrov's Brest Peace, which played to a full house even abroad, began to play with half-empty halls, and it had to be removed from the repertoire. The audience also took a cool look at the play “The Ides of March” by Wilder, which is acute in meaning.

What can I say, even if in Taganka, where violent, civic performances were staged, everything also became “normally cool” from the suddenly reduced attention of the audience. And the theatre-wrestler Yuri Lyubimov seemed to pause in bewilderment: with whom to fight? For some time he lost his voice. This strange time of change demanded new colors and words from theaters. And it was getting harder and harder to find them.

People were much less likely to go to the theatre, not least because ticket prices were out of reach for an impoverished society. Of course, people lost a lot, but the theater suffered no less, devoid of reflections, experiences, and feelings in common with the audience. He simply did not keep up with life when events fell like a rockfall on the confused citizens of Russia. How could they have been shaken by a theatrical performance, when life itself was constantly surprising and shocking? Therefore, more than one of our theaters lingered at the crossroads: what direction to choose now in their work, where to look for points of contact with the audience? But I didn’t want to go to any lengths in pursuit of him, to lose face, sinking to the level of the service sector, or even outright connivance with lack of culture. But there was a great desire to preserve the eternal values ​​​​of art in the theater in the new conditions!

And many commercial theaters were created around, which lived and live, in fact, for the sake of the ruble. By and large, not a single significant performance was staged there, not a single actor was brought up. Because it is profitable to take already recognized pros there, and they go because they pay well there! Humanly, they can be understood: who does not want to earn more money and quickly. A famous actors they cannot stay in one place for a long time, they are expected everywhere. Hence the hack work, the decrease in the level of the game, the surprise of the peripheral viewer: where did the talented actor imyarek go? And he labored in some French trinket. After all, it was, is and will be. And let it be, at least in order to maintain a gray background for a sharp drawing in the foreground of real theatrical discoveries!

With all the difficulties that we had to endure in the past, we still did not fully feel what a spiritual crisis is. You can be ironic about this as much as you like, but we still have a lot of educated people, although there was a moment when education was not in fashion. What was this phrase worth: “Why are you so poor, since you are so smart?” But our public - and this is noted by everyone - has remained the most sophisticated in terms of art, whether it be theater, music or painting. And I don't want that level to drop at all. And there are reasons for concern.

See what's happening on our stage. Who is the idol of youth, the hero, so to speak, of our time? Philip Kirkorov. He has a lot of admirers and admirers. He is praised in every way. He is imitated and envied. Yes, he is not devoid of talent and beauty. But they envy not so much this as his wealth. In fact: he flies almost on his own plane, his Lincoln is also loaded there, because only in Lincoln can an idol enter Krasnoyarsk or some other city. But even this is not so bad, because Kirkorov, at least, is recognizable, he has an individuality. However, new rumors from mass culture they fooled us with some “star factories” that churn out faceless performers, and those performers change in batches as part of precocious vocal groups without harm to their commercial program. However, there is nothing special to harm there, if we consider the issue from the standpoint of culture.

I understand, all this is advertising, outrageous. However, if our Vakhtangov Theater wanted to advertise any of its performances, it would not have found even a hundredth of the funds spent by show business on the promotion of its favorites. In addition, it seems to me that the theater will not learn how to advertise itself at all. He is old-fashioned, he seems to be dressed in ancient clothes that restrict movement. He is embarrassed to talk about himself and retains his dignity.

It seems that through the joint efforts of public and private structures, the country can be brought out of the general economic crisis. But each theater is looking for a way out of its problems almost alone. This is a difficult path, but the road will be mastered by the walking one.

When Yevgeny Rubenovich Simonov left us, he did not break ties with the Vakhtangov Theatre. The name of this director went down in the history of the theater, which I, like all Vakhtangovites, hold sacred - with all our victories, defeats, gains and losses. And we will not rewrite it, "adjusting" the past to the advantageous alignment of the present. Their last years Evgeny Simonov dedicated the creation of the Theater to the name of his father, considering it his filial duty to perpetuate his memory. And the theater has been around for many years. It is located in the Arbat lanes very close to us, and today it is directed by one of the leading actors of the Vakhtangov Theater Vyacheslav Shalevich. And we solve many problems of today's life together: the Vakhtangov Theatre, the Shchukin Theater School, the Ruben Simonov Theater, actors and directors of all generations of Vakhtangov.

We are still looking. We are looking for in the precious pantries of Russian classics, in modern dramaturgy. Our goal is to defend the theater as a temple of culture. Capturing the emotional attraction of the viewer is the key to success. And all theaters today are in search of something, perhaps very simple stage action, which will bring to the auditoriums people who are eager to understand who we are today, what we need in order to feel our human height, our necessity in life. I think that literature, theater, and art in general are needed by themselves in order to increase, add to the amount of kindness in the world. So that people can draw from this source of truth and justice, faith and love as much as they can.

When you think about what is most important in the art of theater, you understand that it is skill, professionalism, an ear that hears today's time, a voice that can tell about time.

This skill should be possessed first of all by the director. By creating a performance, he becomes everything: an actor, an artist, a musical designer, a magician, a creator, a liar, a dreamer - everything! Finally, he releases a play, and it lives on its own, regardless of its creator.

The current problem with directing is that a kind of “hammock” has arisen, sagging between a cohort of great theater connoisseurs of the 20-30s of the last century - Stanislavsky, Nemirovich-Danchenko, Vakhtangov, Meyerhold, Tairov, their students Ruben Simonov, Zavadsky, Okhlopkov , Akimov, Lobanov, Tovstonogov - and modern directors.

The generation of "teachers" has not brought up its succession, which has a tangible effect on the director's field. I feel that this reproach of mine is unjustified: to raise a director from a person who does not have a natural gift for it is the same as intending to teach someone to become a great writer. Georgy Alexandrovich Tovstonogov stated bluntly: "The director cannot bring up a successor, because it is artistically impossible." And if he does not know all the director's directions.

Modern directors for the most part did not grow up naturally by “gradual maturation”, but pumped up their muscles. "Kachki" put on a lot, they are energetic, skilled, they cannot be accused of ignorance of their business, but the lack of a school affects their work. Philosophical reflection themes, spirituality and convincing life "equipment", which was present in the performances of famous directors of the recent past, who proceeded in their work from the deep essence of theatrical art, is very lacking in current productions.

I can’t judge everyone, I speak based on my own observations of the artistic director of the theater. From what young directors bring us, I see that they are "brainy", coldly prudent professionals. This is not their fault: they live in an era when old concepts and familiar categories are broken in the theater, and in everyday life a person does not always feel solid ground under his feet. Here, as they say, there is no time for spiritual comprehension and gazing into the heavens, here many are thinking about how to get settled in this extravagant world, what to cling to in this "Brownian movement", in the ongoing commotion. And the directors bring this mess to the theater. And spiritual comprehension of the beautiful requires peace and creative leisure. But in the pursuit of the material, neither one nor the other exists for anyone today. Unfortunately, the needs of the audience have also changed: having run into business, the modern public, for the most part, wants one thing from any staged action - the opportunity to let off steam. Here comes the talk show "To the Barrier" on television. It is led by the most talented journalist Vladimir Solovyov, he skillfully manipulates the actions of the country's most influential politicians and simply famous people. They are his actors. But what does his transfer decide? Nothing! This is all empty talk, the cries of stage puppets insisting on their rightness, but none of them listens to anyone. To some extent, this is beneficial for the talk show participants - this is how they attract public attention. What does the viewer get? Fatigue, a tiring bedtime story, a portion of a kind of sleeping pill and - at the same time - doping with a delayed effect, taking which, after a few hours of rest, you can again rush headlong into the hustle and bustle of affairs. So now talk about the fact that the directors are the priests of the beautiful ...

The same picture in modern dramaturgy: there seem to be many plays, but they all talk about the same thing - how bad it is for us today and how good it will be if we do this and that. That's really what the viewer will not surprise!

In this regard, for some reason, I remembered the play "Oginsky's Polonaise" by Roman Vikgyuk. There was a general collapse. And what did this performance reveal to me? That the world has gone crazy? I already know it. That people turn into cattle through temptations? I have often seen this in my life. That they don't know where to go? I sometimes feel it myself. So why such a performance, if they don’t tell me how to get out? If there is no light in it? But they pour salt on my wounds in it and pour it! For what?

Real theater is not a sedative drug, but it is also not a psychotropic drug to excite warped souls. I would say that he is an example of a more normal, smarter and more integral world than the one that often remains outside the auditorium. Ideal world? It is quite possible, since art is almost always the pursuit of an ideal.

Yes, the theater must be modern, but the audience, and the actor, needs more figures and collisions that contain timeless values. And they remain valuable because they always have something in common with what is happening today. But also a reminder that life is not only the dollar exchange rate and operational reports of the police. However, we, being in the seething cauldron of everyday life, are far from always able to grasp the essence of what is happening, and therefore we cannot ourselves answer the questions that reality poses to us. Then the classic comes to the rescue. It contains eternal spiritual riches - answers to the questions of human existence, which means that it is a support for all those living today.

It is impossible to imagine what we would do today without Ostrovsky, Gogol, Dostoevsky, Chekhov, Shakespeare! But you can't just put on a classic today. She must every new era, at each new turn of time to be read again. After all, everything is constantly changing. Something dies and is born in society. A person is changing, his attitude, tastes. Updated aesthetics. And the performance should organically fit into our "crazy, crazy, crazy world." It’s impossible to feel complacency over a cup of tea with jam, against the backdrop of a painted wooden Zamoskvorechye from the 19th century, when skyscrapers made of glass and concrete are being built behind the wall.

But there is something that unites both scenery - the recognition of human passions and the immutability moral values which in all ages allows the theater to draw and draw from a truly bottomless well of dramaturgy of all times and peoples.

Love ... No matter how much we talk or write about it, no matter how deeply we experience it ourselves, it remains a mysterious, intimate, incomprehensible feeling. There is no definition of love that fits all occasions. She is always a revelation. It is difficult to predict what act it will inspire or push a person to. Yes, almost all the classics are love stories. And none of them is like the other. To paraphrase the poet, we can say: love is the only news that is always new ...

The classics are always new too. But it doesn't always happen that you scooped it up - and here it is, gold fish success! And we are hoarsely arguing in the theater about what to take into the current repertoire. The director offers The Inspector General or Chekhov's The Seagull. It seems to me that it has become a kind of obsessive fashion - all the time to interpret Chekhov and Gogol in your own way. As if every theater is trying to find something in Chekhov that no one else has found. Yes, both Chekhov and Gogol are great connoisseurs of man, but I am afraid of fashion, which even in the theatrical repertoire becomes as indispensable as jeans.

Once, when I became artistic director, I set myself the task of opening the doors of the Vakhtangov Theater wide for new topical dramaturgy and sharp, modern-sounding classics. For this, it was necessary to invite both serious well-known directors and young, but already interesting, directors promising to reveal themselves in their own way. I worked on this, and there were successes along the way, although no one gave me insurance against failures. Only successes and failures are normal for creative pursuit. You can't list everyone I invited. However, I will mention that Robert Sturua, Pyotr Fomenko, Arkady Katz, Roman Viktyuk, Vladimir Mirzoev, Vyacheslav Shalevich, Sergei Yashin, Alexander Gorban revealed their directorial ideas. Under their leadership, such performances as “Brest Peace”, “Lessons of the Master”, “The Ides of March”, “Guilty Without Guilt”, “Alibaba and the Forty Thieves”, “Chasing Two Hares”, “Dedication to Eve”, "Cyrano de Bergerac", "Nbch iguanas" and many others. But, of course, not all of what was done was crowned with laurels of great audience success. Nevertheless, these performances are stages in the formation of our theater in difficult years, when in Russia all our compatriots were looking for their own, often new place under the sun.

But this, so to speak, is the creative part of the concerns of the artistic director, and it is based on the economic foundation and partly depends on interpersonal relationships in the troupe - and this also has to be thought about. Such problems were extremely exacerbated in the 90s of the last century, and, probably, it would be easiest for me to brush them aside and take some comfortable and somewhat distant position. But, to be honest, to this day I still feel responsible for the cause that I have been serving all my life - for the theater.

At one time, the perestroika euphoria ended, and it turned out that, along with some administrative independence, theaters acquired a bunch of problems, but they did not master the mechanisms for solving them. And I had to do a lot myself.

Our props were worn out, stage equipment was outdated, and in a failed financial situation (it is well known what was happening in the economy in that era), the theater did not have the means to eliminate this gap. So, we must go to officials, chiefs, whose name has always been legion. We still have more bosses than workers. There were many, and there were even more. Wherever you go, there are a lot of committees, parliaments and departments. It would also be good for officials to introduce uniforms - then we would absolutely become similar to Nikolaev's "stick" Russia, as it was described in Soviet times. Only then we did not dream of what we have now! Walking around high offices is akin to Dante's circles of hell: it's not a fact that the required will be allocated, but you will definitely endure humiliation. And you need to go so that your business does not stop, so that the best traditions of theatrical art, domestic culture in general, which are already breathing heavily in many ways, are not ordered to live long.

Here I went. For example, near our theater on the Arbat for a long time there was a wrecked house that was not subject to restoration and did not belong to anyone. We, like air, needed a second stage for experimental activities in the theater, for expanding the repertoire, and finally, for providing work for the entire troupe. And it was not possible to get land in the neighborhood with the wording "in full management" in order to attract investors and builders. There was only one answer to our requests and reasons: “no funds, no opportunities.” And it could all end with the fact that some smart businessman or the ubiquitous mafia would put their paw on these ruins and another casino would appear in the middle of the Arbat. Indeed, in post-Soviet Russia, it happened that even under theatrical signboard dubious shops were opened for the sake of profit, and for this, the newly-minted businessmen easily forgot about the true significance of the performing arts for society. However, the Vakhtangov Theater still managed to prove its case, and the land was allocated to us.

There were difficulties with the tour. It even happened that due to economic troubles, for two or three summer off-seasons, Moscow was left without invited theater groups - there was simply nothing to invite them to. Then even the journey from St. Petersburg to Moscow was fraught with considerable problems. Moreover, the country was really threatened by the loss of a single cultural theater space. Moreover, the metropolitan troupes were also in serious difficulty in organizing their creative trips to the periphery. We got out of the situation as best we could. And got out! In early 2002, the Vakhtangovites went on tour in Kyiv in full force, gave performances at the Lesya Ukrainka Theater. This means that the employment of the troupe in productions was full.

How to engage all the actors in performances, provide them with opportunities for creative growth and a decent income - this is a special conversation. The problem is not unique to Vakhtangov, it is universal for all theaters. While there was no money, until we learned how to earn it, theatrical troupes, which were created over the years, began to resemble huge clumsy dreadnoughts. On the one hand, young actors came - they have not yet gained enough experience to drag the repertoire, but they already need to be given a perspective. On the other hand, there were a lot of pensioners who played less and less for health reasons, but they should not be fired in any case - the pensions were meager, and taking away a role in the next production from a well-deserved person, your long-term comrade on the stage, means putting him to the brink of a half-starved existence. Therefore, as much as I could, I fought to maintain a precarious balance between the older generation of actors and the youth, so to speak, creatively supported the old people, still orienting the theater towards young, fresh blood. And here is the result: over the past twenty years, real masters have grown up on the Vakhtangov stage - A. Dubrovskaya, M. Aronova, E. Sotnikova, N. Grishaeva, S. Makovetsky, M. Sukhanov, V. Simonov, E. Knyazev, A .Zavialov, you can list more names. Many of them are known abroad as excellent professionals, they are invited to cooperate on various theater and filming sites, and they are constantly featured in our troupe. But my old actor friends are still in honor - on the example of many, many wonderfully played roles, they raised a worthy replacement for themselves, this is their merit. And then, very young guys, recent graduates of the theater school, gradually begin to make themselves known ... And all the actors of our theater have their own creative voice, they have the right to tell the viewer something important from the stage.

Some of the greats have a wonderful statement about the difference between the oratory of Cicero and Demosthenes. When Marcus Tullius Cicero delivered a speech, the Roman Senate was ecstatic: “God, how he speaks!” And when Demosthenes spoke to the Greeks, the Athenians shouted: “War to Philip of Macedon!”

The same can be said about the difference in art and directing and acting. Art in general has many faces - and this is what makes it interesting. Art is limitless - and that's what makes it beautiful. Art is omniscient - and that's what makes it wonderful.

Today, art is still looking for ways, like in a littered mine, to people, to the light, and often finds them with the help of the classics. And also a classic - a staff in the hand of a weary traveler, wandering through life.

If necessary, in difficult years, we relied on it, but we also included works by contemporary authors in our repertoire. Both those and other plays could go with full houses and without.

But it is important that with their help the Vakhtangov Theater survived. He also survived thanks to his amazing, sparkling acting school. For twenty years I have preserved our traditions to the best of my ability, and now, looking back, I can state with satisfaction that I succeeded on my part of the journey. Perhaps because I perceived the success of any director, any actor in our theater as my own. And I did not see any benefits for myself, except for the success of the theater.

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Job descriptionartistic director[name of organization, institution, etc.]

Real job description developed and approved in accordance with the provisions of the Labor Code of the Russian Federation and other regulations governing labor relations in the Russian Federation.

1. General Provisions

1.1. The artistic director belongs to the category of leaders and directly reports to the head of the Cultural Institution.

1.2. The position of artistic director is accepted by a person with a higher professional education and experience creative work at least 5 years.

1.3. The artistic director is accepted and dismissed from work by order of the head of the Cultural Institution.

1.4. The artistic director must know:

the Constitution of the Russian Federation;

Laws of the Russian Federation and decisions of the Government of the Russian Federation on issues of culture and art;

Regional normative documents on issues of culture and art;

Internal documents of the Cultural Institution;

Organization of theatrical (musical) production;

Psychology of management and creative work;

Modern and classical domestic and foreign dramaturgy and musical literature;

Classical and modern repertoire musical theaters and concert organizations;

Fundamentals of labor organization, labor legislation and copyright;

Rules and norms of labor protection, safety and fire protection.

2. Job responsibilities

Within their official duties artistic director:

2.1. It carries out its activities on the basis of the current legislation and the Charter of the Cultural Institution and is the organizer of the entire complex of its creative and production activities.

2.2. Responsible for the creative and economic results of the work.

2.3. It ensures the artistic quality of the repertoire, which contributes to the formation and satisfaction of the needs of the population in the performing and musical arts.

2.4. Determines the readiness of performances and makes decisions on their public performance.

2.6. Ensures the development and fulfillment of obligations under concluded contracts.

2.7. Organizes work to develop creative ties with teams of enterprises, institutions, organizations, entrepreneurs in order to promote theatrical and musical art and attract extrabudgetary funds for its development.

2.8. Takes measures to provide the Cultural Institution with qualified personnel, their proper placement and rational use.

2.9. Creates the necessary conditions for the creative growth of artistic staff.

2.10. Provides an organic combination of economic and administrative methods of management, moral and material incentives for the development of the activity of employees in creative and industrial activities.

2.11. Contributes to the formation and preservation of a favorable moral and psychological climate in the team.

2.12. Entrusts the solution of certain issues within his competence to other employees of the Cultural Institution.

3. Rights

The artistic director has the right:

3.1. For all social guarantees provided for by law.

3.2. Get acquainted with the draft decisions of the leadership of the Cultural Institution regarding its activities.

3.3. Submit proposals for improvement of the work related to the responsibilities provided for in this instruction for consideration by the management.

3.4. Within the limits of its competence, inform the immediate supervisor of all shortcomings identified in the course of activities and make proposals for their elimination.

3.5. Require the management of the Cultural Institution to assist in the performance of their duties and rights.

3.6. Improve your professional qualifications.

3.7. Other rights provided by labor legislation.

4. Responsibility

The Artistic Director is responsible for:

4.1. For failure to perform or improper performance of their official duties provided for by this job description - to the extent determined by the current labor legislation of the Russian Federation.

4.2. For causing material damage to the employer - within the limits determined by the current labor and civil legislation of the Russian Federation.

4.3. For offenses committed in the course of carrying out their activities - within the limits determined by the current administrative, criminal, civil legislation of the Russian Federation.

The job description was developed in accordance with [name, number and date of the document].

Head of Human Resources

[initials, last name]

[signature]

[day month Year]

Agreed:

[initials, last name]

[job title]

[signature]

[day month Year]

Familiarized with the instructions:

[initials, last name]

[signature]

[day month Year]

APPROVE:

[Job title]

_______________________________

_______________________________

[Name of company]

_______________________________

_______________________/[FULL NAME.]/

"______" _______________ 20___

JOB DESCRIPTION

Artistic director of the theater

1. General Provisions

1.1. This job description defines and regulates the powers, functional and job duties, rights and responsibilities of the artistic director of the theater [Name of the organization in the genitive case] (hereinafter referred to as the Organization).

1.2. A person with a higher professional education and at least five years of experience in creative work is appointed to the position of artistic director of the theater.

  • 18 digit- in opera and ballet theaters (including those with the title of "Academic"), in all other academic theaters.
  • 16-17 digits- in theaters of musical comedy (operetta), musical drama, drama theaters, youth theaters, puppet theaters, philharmonics, independent musical and dance groups, symphony, chamber, brass bands and orchestras folk instruments as part of philharmonic societies, in concert halls with the rights of a legal entity, circuses.
  • 15 category- in other theaters and artistic groups.

1.3. The artistic director of the theater is appointed and dismissed by the head of the organization (theater).

1.4. The artistic director of the theater belongs to the category of managers, reports directly to the [name of the position of the immediate supervisor in the dative case] of the Organization.

1.5. In his activities, the artistic director of the theater is guided by:

  • normative acts on issues of culture and art;
  • methodological materials related to relevant issues;
  • the Charter of the Organization;
  • labor regulations;
  • orders and orders of the head of the organization (theater), immediate supervisor;
  • this job description.

1.6. The artistic director of the theater must know:

  • laws of the Russian Federation and decisions of the Government of the Russian Federation on issues of culture and art;
  • orders, orders and other regulatory documents approved by the Ministry of Culture and Mass Communications of the Russian Federation and the head of the Organization (theater);
  • organization of theatrical (musical) production;
  • psychology of management and creative work;
  • modern and classical domestic and foreign dramaturgy and musical literature;
  • classical and modern repertoire of musical theaters and concert organizations;
  • history and contemporary issues domestic and world theatrical, musical art;
  • basics of labor organization, labor legislation and copyright;
  • rules and regulations of labor protection, safety and fire protection;
  • provisions of this job description.

1.7. During the period of temporary absence of the artistic director of the theater, his duties are assigned to [deputy position].

2. Job responsibilities

The artistic director of the theater performs the following labor functions:

2.1. Carries out the organization of the whole complex of creative and production activities of the theater.

2.2. It ensures the artistic quality of the repertoire, which contributes to the formation and satisfaction of the needs of the population in the performing and musical arts.

2.3. Determines the readiness of performances and makes decisions on their public performance.

2.5. Ensures the development and fulfillment of obligations under concluded contracts.

2.6. Organizes work to develop creative ties with teams of enterprises, institutions, organizations, entrepreneurs in order to promote theatrical and musical art and attract extrabudgetary funds for its development.

2.7. Takes measures to provide the theater with qualified personnel, their proper placement and rational use.

2.8. Creates the necessary conditions for the creative growth of the artistic staff.

2.9. Provides an organic combination of economic and administrative methods of management, moral and material incentives for the development of the activity of employees in creative and industrial activities.

2.10. Contributes to the formation and preservation of a favorable moral and psychological climate in the team.

2.11. He entrusts the solution of certain issues within his competence to other theater workers.

In case of official necessity, the artistic director of the theater may be involved in the performance of his official duties overtime, in the manner prescribed by law.

3. Rights

The artistic director of the theater has the right to:

3.1. Get acquainted with the draft decisions of the head of the Organization (theater) relating to his activities.

3.2. Participate in the discussion of issues related to their official duties.

3.3. Submit proposals for improvement of the work related to the responsibilities provided for in this instruction for consideration by the management.

3.4. Improve your skills.

3.5. Receive from the heads of structural divisions, specialists information and documents necessary for the performance of their duties.

4. Responsibility

The artistic director of the theater bears administrative, disciplinary and material (and in some cases, provided for by the legislation of the Russian Federation, also criminal) responsibility for:

4.1. Failure to perform or improper performance of their duties under this job description - in accordance with applicable labor laws.

4.2. Offenses committed during the period of its activities - in accordance with the current civil, administrative and criminal legislation.

4.3. Causing material damage - in accordance with applicable law.

4.4. Violation of the Internal Labor Regulations, fire safety and safety regulations established in the organization.

5. Working conditions

5.1. The mode of work of the artistic director of the theater is determined in accordance with the Internal Labor Regulations established in the Organization (theater).

Acquainted with the instruction ___________ / ____________ / "__" _______ 20__

Who is the "owner" in the theater - artistic director or director?

Everyone knows that Vladimir Putin loves sports, since he has been doing it for a long time, thus confirming the well-known truth: “In healthy body healthy mind." But hardly anyone knew that the prime minister had become indifferent to the theater

No country in the world can boast of such a number of stationary teams that exist at the expense of the budget and require more and more funds for their maintenance every year. There is something to think about here. Say, are they needed in some provincial town with a population of 5 thousand people? Or in the Far North, where the polar night lasts 7-8 months, and the frost reaches 40 degrees? Not to mention the fact that altruists work in these theaters, and damned poverty peeps through all the cracks, no matter how they are plugged. And the patrons, who were so relied upon at the beginning of perestroika, do not go and do not go.

So. On the eve of the elections to the State Duma and Christmas trees When all the theaters are “on their ears”, giving three performances a day for children, Vladimir Putin again gathered the artistic directors of famous Moscow and St. Petersburg theaters and told them the good news: now they can spend from 100 to 400 thousand rubles without bidding. It would seem that the figure is rather big and one can understand Valery Fokin, the artistic director of the Alexandrinsky Theater, who thanked Putin for such a generous gift ... But the former favorite of the ex-mayor of St. Petersburg, Valentina Matvienko, received grants for his performances more than once, including from the government of the Northern capital. As well as those present at this meeting, Oleg Tabakov with his Moscow Art Theater from the Moscow government, and Galina Volchek with Sovremennik, and Mark Zakharov, in whose theater this significant meeting took place, and the actors were released from rehearsals. It was Zakharov who, during the period of glasnost, proposed to close unprofitable theaters, which caused the righteous wrath of the province. After that, Mark Anatolyevich had to make excuses for a long time and explain that he meant not only theaters outside the Garden Ring, but also those in the capital.

What's true is true. So, located in the very center of Moscow on Tverskaya, the Stanislavsky Theater has been shaking for years from the change of artistic directors and inflated estimates of their own work, which have nothing to do with the real state of affairs, accompanied by scandals with alien “appointees”. It is no coincidence that Vladimir Putin raised the question: who is in charge in the theater - the artistic director or the director who controls the theater's expenses and income?

Experienced in conflicts, Galina Volchek tried to smooth over this double-edged issue, since she and the director have a complete alliance, but, apparently, there are rumors about "velvet revolutions" in the same Stanislavsky Theater, on Taganka, associated with the departure of the legend of the Russian stage Yuri Lyubimov, the overthrow of Sergei Artsibashev in Mayakovka did not go unnoticed by the Prime Minister. Yes, and the meeting with the chairman of the Union of Theater Workers of Russia Alexander Kalyagin on the eve of the re-elections gave rich food for thought. First of all, concerning the reformation of the repertory theater, which should begin with a contract system for all theater workers: from the acting department to the props. It was evident from everything that Putin liked this idea, and no matter how bitter it would be for the institute of directors, the main thing in the theater, according to the prime minister, should remain the artistic director. So Lev Dodin, who heads the Maly Drama Theater in St. Petersburg, could breathe a sigh of relief, his throne will not be shaken.

But this is in Moscow and in the city on the Neva, where artistic directors (with rare exceptions) subjugate obstinate directors and keep theaters afloat with their many years of authority, no matter what critics write about them. Well, if you take the province, then there is a completely different calico and a different life, where everything depends on the governors, who can cut off the oxygen, or they can arrange international festivals at their own expense, as in Saransk or Belgorod. By the way, the so-called “morality police” recently showed up in this city bordering Ukraine, and plays by Yevgeny Grishkovets, Ivan Vyrypaev, Yaroslava Pulinovich, allegedly corrupting youth, were banned from being shown in the student theater of the Institute of Culture. Here are the first signs of censorship, which some representatives of the Communist Party of the Russian Federation are so worried about. Or maybe this is a kind of manifestation of the fear that is embedded in the genes, which continues to live in us, despite all the democratic changes and freedom of speech? The same fear - to remain no destiny - makes the directors of provincial theaters rely only on themselves, and not on visiting artistic directors, who, like Khlestakov, will promise from three boxes, and then remember your name. This means that here, too, it is necessary to establish a separate column related to the obligations of the invited chief director.

It is no coincidence that Vladimir Putin supported the idea of ​​an inventory of creative personnel. After all, only federal theaters are visible, and what is happening in the outback is a mystery behind seven seals. We must pay tribute to the artistic director of the Maly Theater Yuri Solomin - he always defended the theater periphery with his chest: both when he was the Minister of Culture, and now, which he demonstrated at a meeting with Vladimir Putin.

Oleg Tabakov is the main builder of the public art theater with a commercial vein and tickets sold a month in advance - he started a contract system at the Moscow Art Theater a long time ago and won many court cases with dismissed actors, as he was always guided by the principle "water does not flow under a lying stone." Any theater is like a bicycle that either rides forward or falls if the pedals are not turned. Despite his considerable age, Oleg Pavlovich continues to pedal management, knowing full well that nothing ensures the success of the performance and filling the box office like an ensemble of well-trained actors who later become stars.

In conclusion, Vladimir Putin once again reminded the assembled masters that the Concept for the Long-Term Development of Theater Business until 2020 has been prepared, that is, over the next eight years, stationary theaters will be reorganized, as a result of which, as Putin assured, provincial theaters should raise their artistic bar. Well, those who have to do this while trying to survive ...